SOFT SAVING: INTENTIONAL LIVING, THOUGHTFUL SAVING

Soft Saving: Intentional Living, Thoughtful Saving

Redefining the Purpose of SavingFor decades, typical economic recommendations has leaned greatly on the principles of thriftiness, postponed gratification, and hostile saving. From removing morning coffee to forgoing holidays, the message has been loud and clear: save now, take pleasure in later. Yet as societal worths change and people reasses

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